IBM 000-M96 : IBM Unica Enterprise Campaign Technical Mastery Test v1 Exam

Number of questions: 92
Last Update: Jul 22, 15
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IBM 000-M96 Exam Description and Topics

The IBM 000-M96 (IBM Unica Enterprise Campaign Technical Mastery Test v1) exam consists of 50 questions asked in a 90-minute timeframe. As a technical mastery test, it will feasibly fulfill a requirement for SVP and PartnerWorld advanced and premiere membership levels. It is required for the IBM Unica Enterprise Campaign Technical Professional v1 certification.

Candidates can prepare for the IBM 000-M96 exam by taking the "Introduction to Unica Campaign 8" course. Other Unica courses can be accessed at the Unica Campaign Education Page. This exam is only available in the English language. A passing score of 78% is mandatory.

Participants must be proficient in Unica campaign concepts and components, stored objects, and managing the campaign environment. They should be able to build a flowchart using information regarding data selection manipulation, refinement, and output. Knowledge of response tracking and analysis, as well as assigning offers and cell management, is required.